Archive for January, 2009
Friday, January 30th, 2009
Christopher Osbornes fantastically popular Geomob group, which only held its first meeting before Christmas, held the second event to a packed room at the lovely Wallacespace, err, space, near Covent Garden yesterday.
Speakers were Russell Middleton from Google, Alfie Dennen, Terry Jones from FluidDB (not to be confused with FluidDB.com!) and our very own Rummble Founder, Andrew J Scott.
The topic was the connection between context, location and device.
Andrew discussed the rise of LBS, the fact they are finally with us and that the future will be all about crunching data in order to make services RELEVANT and CONTEXTUAL. Personalisation for the user is key, but you cant do that without understanding the user behaviour. “It’s about the data, stupid” was Andrews mantra for the evening, which luckily for Andrew other speakers seemed to agree with!
You can view a good text overview and summary of the event on Alfies blog post about Geomob number 2, view the Rummble Geomob presentation on SlideShare here and photos from the Geomob events here.
Thanks to Christopher for all his hard work organising, to Yahoo for sponsorship (free beer, juice and munchies just make the evening SO much better!) and see you at the next event!
Posted in Events | 1 Comment »
Friday, January 16th, 2009
With Andrew on the wagon this week, Tamer waved the Rummble flag at OpenSoho#3 which was held in Floridita yesterday. It was so busy even going to the lavatories was an adventure in itself, although it’s not necessarily great to bump into chatty people along the way to the toilets when your bladder’s about to explode!
Overall the event was great, lots of professional and friendly people from all sorts of different IT backgrounds, lots of different conversations going on from deep technical discussions about the alleged superiority of Ruby on Rails over Java (yeah right!) all the way to business discussions about how best to start your own startup company.
Floridita was a perfect getaway from the grey London weather into a Latin American setting with a live band and people showing off their Salsa skills. Eventually I jumped in only to find out I should’ve trusted my gut instincts telling me I’m a bad dancer! (I blame the rum and cubanero)
Recipes from a Rummbler: Marketing stunt #1
What you’ll need:
- Lots of IT guys who’ve had a bit too much to drink
- A couple of girls who have nothing to do with IT
- A couple of T-shirts with your company’s name on them
What to do:
- Get the girls to wear your T-shirts
- Make a scene by laughing way too loud
- Sit back and watch as the guys are slowly drawn towards the girls like bees to honey
- Take photos (free brand coverage!) and shout your company’s name out loud for everyone to remember afterwards in the cloudiness of their hangover
- Make sure to have the girls say they work for your company, so guys will be more likely to check out your company’s website afterwards to try and find contact links leading back to the girls!
Obviously, if you’re a geek girl this can work in reverse, providing you find some cute guys willing to swap their clothing. Guys willing to remove clothing for girls shouldn’t be a problem, judging by OpenSoho attendees, “cute guys” might have to remain in the eye of the beholder.
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Posted in Events, Random Stuff, Running a Startup | 5 Comments »
Friday, January 9th, 2009
All of us at Rummble are extremely excited that Rummble has won a place on the Digital Mission to SXSW 2009, run by Chinwag and UKTI and backed by the great guys at Bootlaw and Sun Startup Essentials (if you dont know these guys, worth checking them both out if you’re running a UK startup!)
Rummble kicked off 2008 by attending Web Mission 2008 to San Francisco which was a fantastic trip (incidentally, WebMission 09 submission for Enterprise Web 2.0 and mobile, are now open). Web Mission 08 provided tangible business benefits to Rummble and the other startups who went. Since then there has been a Digital Mission to New York for WebExpo, which our good friends UnLtdWorld and Veedow amongst others, attended.
Andrew went to SXSW in 2008 independently and was impressed with the number of attendees and level of engagement at the event; there are a huge number of panels and presentations at the event covering all manner of internet, mobile and digital.
One of the main benefits of Web Mission was spending so much time with a peer group amd sharing the down and dirty details, challenges and solutions when running an internet startup – we expect the Digital Mission to SXSW to be no different!
Many thanks to the panel for supporting Rummble, congratulations to our peers, and we’ll make sure we make a big splash in Austin, Texas in 2009 not only for Rummble but for the UK Tech Startup scene in general!
Posted in Awards, News, Rummble Announcements | No Comments »
